Boost E-Commerce Marketing ROI with IoT Integrations and Beyond

July 21, 2017

The internet of things (IoT) and shopping carts are ubiquitous to the CPG and broader e-commerce space of both retailers and direct-to-consumer companies. For those of us charged with creating a higher ROI through our marketing, consumer-relevant targeting and customer spending growth are top priorities. I Want This Boost—But, Does IoT Apply to E-Commerce and […]

Full Blog >>

Why Influencers Work and How to Maximize Their Impact

July 13, 2017

In today’s data-driven world, why does it make sense to engage influencers? TouchCR’s Al Corona discuss the impact and reasoning behind the rise in influencer marketing.

Full Blog >>

Fight the Retailer Slump with These Four E-Commerce Strengths

July 6, 2017

TouchCR explores four weaknesses plaguing brick-and-mortar retail and CPG stores, and four e-commerce strengths that can fight to steady your bottom-line

Full Blog >>

Customer Analysis and Profile Building: Customer Data Integration Challenges and Solutions

June 29, 2017

TouchCR’s experts address best practices for data integration for businesses hoping to monetize through marketing powered by rich customer profiles and insightful customer analysis.

Full Blog >>